What Happened This Year!
Silverthorne, Colorado
I just brewed a cup of CBD tea, so here we go with a year-in-review and some cool things happening next year that I’m excited to share!
Things I loved in 2021:
The gallery freight shipped large-format artwork as far east as Florida and Georgia and as west as California. JC Buck Gallery is nationwide in year one!
The gallery’s interior designer channel and retail partners accounted for the bulk of our large format sales. We are so grateful to all our partners!
I focused on creating a truly seamless process from client mockup to installation. Online art buying is easy and stress-free!
I was featured in a ten-page spread in Modern In Denver magazine Spring Edition - A highlight of the year!
In November, I released a memorable holiday print, the “2021 Holiday Tree,” in a limited edition of 100. It sold out before Christmas!
The gallery produced several one-of-a-kind commissions this year. This type of commission is one of the most enjoyable parts of my business and a growth area for 2022!
The gallery increased printing volume and expanded to two printing labs: one in Denver and one in Germany. This model perfected my vision for the large format black and white printing process!
I introduced five new collections:
The Alpine Collection: an in-camera multiple exposure series of mountain peaks in Summit County
The Mustang Collection: after the pandemic canceled an African expedition, I stumbled into more local wild animals.
Fred the Egret Collection: inspired by my Mom, I set out to photograph her favorite bird and fell in love with Fred for his personality and magic.
Time with an Elder Collection: a portrait of one of Colorado’s oldest Bristlecone pine trees and the lessons to be learned from our elders.
The Celebration Collection: a collection of nature photography prints resembling fireworks—a much-needed reminder to celebrate the smaller things in life.
Things I’m excited about in 2022:
A new book on the horizon: Many of you asked me if I would be coming out with another photo book around the holidays, similar to the ICE coffee-table book released in 2020. I intended to release my second book, GRIT, in time for the holiday season. But the project grew in scope, and the printing industry experienced severe delays due to logistical issues, all of which pushed the timeline into 2022. When this happened, my mind started to wander to more significant ideas…..like:
A new company on the horizon: I’m excited to announce a new business venture called Applehead Publishing! Named after my 14-year-old sweet Cavalier King Charles Spaniel, Maggie, who we call Applehead. Applehead Publishing will specialize in photography books that:
Showcase photographic art
Build awareness for a specific cause
Advocate for ideas and solutions through charitable donations
The initial focus of Applehead Publishing will be to publish my photography books. We plan to take our gained expertise and offer our services to other established and emerging photographers as we grow in year two and beyond.
I’m partnering with my long-time friend Krista Chism to build Applehead Publishing. Krista is a digital marketing/SEO consultant who is an accomplished writer, editor, and many years ago had a book-selling business. She has spent the bulk of her career advising major commerce and B2B brands and is thrilled to put her skills to work in bringing meaningful photography books to market.
Our first title will be GRIT, previously intended to be my Holiday Book for 2021. This will be my second photography book featuring the rugged and beautiful bodies of Colorado's wild horses. Not your typical equine book of perfect show horses, GRIT will showcase the cost of what it takes to survive in the wild and the passion to be free. Through artful and honest photography, the goal is to increase awareness of wild horses in Colorado. A percentage of proceeds will be donated to the organizations working day and night to fight for wild horses across the country, and ensure that population management is as humane as possible.
Interested in staying up-to-date on all things Applehead? Be sure to add your email to this list
Look for the Kickstarter campaign for Applehead Publishing in February!
Until then, peruse my online gallery and be in touch if something is calling your name! We ship throughout the United States and offer trade discounts for industry partners: interior designers, art consultants, architects, hospitality, commercial properties, etc.
Thank you for your continued support of my work, your business, and most importantly, your friendship.
Happy New Year!
JC